Internet Marketing Services

Targeted Internet Marketing Combines Find-ability, Usability and Profitability

Find-ability: Can customers find you quickly and easily?

Is it easy to find your business? Do you have top search engine rankings on your keywords? Are you on the first pages of Google, Bing and Yahoo? Are you using targeted Internet marketing strategies along with traditional marketing and promotional efforts, like direct mail, print advertising, and publicity to reach your prospects and entice them to visit your website?

Our targeted Internet marketing will help you:

  • Select the best Internet marketing strategies for your specific needs.
  • Increase targeted traffic by identifying and utilizing the most relevant keywords for your business, products and services.
  • Get top search engine rankings and stay there through effective search engine optimization (SEO) and search engine marketing (SEM).
  • Expand your “digital footprint” and effectively leverage and monetize your social media marketing efforts to save you time and money.

 

Usability: Is your website clean, clear and visually appealing?

Studies show that people decide whether or not to do business with you within 20 seconds of visiting your website. Imagine the impact a poor visitor experience has on your business success.

The visitor experience means giving your website visitors exactly what they are looking for in a clean, clear and organized layout and design. It means making it obvious where to click on your landing pages, what choices they have, how they can contact you, buy, download or find a solution to their problems or desires. What impression is your website making?

Our targeted Internet marketing will help you:

  • Improve conversions and get your site visitors to click, call, respond or buy through innovative website design.
  • Create a visually appealing website with effective marketing messages to improve your sales and profits.
  • Put a fresh, contemporary look and feel to your website that impresses your target prospects.
  • Contact us today about our no-obligation Website Critiques.

Profitability: Are you measuring your website’s performance?

 

Do you have your critical drivers, conversion metrics, and website statistics delivered to you in a format that helps you measure the success of your website? Have you calculated your visitor value (monthly sales / site visitors)? Are you effectively and automatically leveraging the enormously powerful data from your server logs using Webtrends™ or services like Google Analytics™? The key isn’t just more traffic, it’s getting targeted traffic that converts into new leads, inquiries and sales.

Our targeted Internet marketing will help you:

  • Improve your website’s performance through measuring, monitoring and benchmark metrics.
  • Identify and enhance your conversion rates, cost-per-action, visitor-value and communicate the value of your products, services and organization.
  • Achieve your Internet marketing goals and improve your bottom line results.
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